With Memorial Day week hot on the horizon, now is the perfect time to snap up the perfect summer swim suit for your beach blanket baby (or child or tween)! Whether you’re on the hunt for a preppy look to show off out East or a Bohemian vibe to match the scenery of your next beach vacay, our top picks for summer 2015 swimwear are sure to inspire plenty of fun in the sun.
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Marysia Zigzag Maillot
It's no secret that the scallop-edged Marysia bikinis are at the top of many moms' summer style wishlists this year--so what better way to make sure the whole fam is stylin' at the shore than with a mini-Marysia creation? This one-piece for girls has a fun flamingo print and unique zig-zag edges along the straps. Oh, and did we mention that it's reversible? $125, http://marysiaswim.com -
Mara Hoffman Kids Racerback Bikini
The hottest name in swimwear for the hippie-chic set, Mara Hoffman (an NYC mom herself) adds her signature touch of artsy cool to her kids' line this summer. This misun print bikini takes inspiration from the sea and sun and also offers SPF 50 protection. $99, marahoffman.com -
Egg Pink Pineapple Ruffle Swimsuit
Available locally at the Pink Olive, this dainty one-piece features demure ruffles, a delicious pineapple print, and SPF 30 protection. What could be more summery? $48, pinkolive.com -
Stella McCartney Kids Koko Beach Print Swimwear
Forget yellow polka dot bikinis, this summer is all about yellow 1950s beach-blanket adventure inspired bikinis! Straight from style maven Stella McCartney, this rad suit, which offers SPF 50 protections, is sure to make a splash at the next pool party your little one dives into. $100, stellamccartney.com -
Shoshanna Babygirl Swim Neon Hearts Sleeveless Rashguard
New York City mama (and former NYF cover mom) Shoshanna Gruss once again delivers a ton of sweet looks in her latest collection of girls' swimwear! We're love the neon hearts print--and this sleeveless rashguard (which is made in the USA) with matching bottom is cute take on surf-inspired bathing suit cuts. $88, shoshanna.com -
Maaji Girls Pineapple Rider Bikini
Colombian-designed swimwear sensation Maaji not only has plenty of cool looks for mom, but also offers adorable swimsuits for girls as well! This reversible bikini features super-fun pop-pop fringe on the top and swatches of several unique and summer-inspired prints! $72, maajiswimwear.com -
Milly Minis Rainbow Palm Print Bow Bikini
Famous for her preppy-yet-edgy looks for women, Michelle Smith (a local mom herself) also offers an adorable offshoot for kids to her signature Milly brand called Milly Minis. Known for their sophisticated prints on age-appropriate styles, this bow-bedecked bikini is just on example of this sweet swim line for girls. $100, milly.com -
Stella Cove for Pink Chicken Elephant Bathing Suit
Capitalizing on the very popular elephant print trend, this suit--exclusive to East End kids' wear favorite the Pink Chicken--is equal parts practical, fashion forward, and age appropriate. $58, pinkchicken.com -
Lilly Pulitzer Girls Havanna Rashguard Swimsuit Set
Complete with a classic pink-and-green Lilly print, this two-piece is a perfect pick for active girly-girls. The rashguard ensures comfortable and safe beach-time play while the ruffles on the bottoms are just cute as can be! $78, lillypulitzer.com -
crewcuts Boys' Board Short in Whales
J.Crew's crewcuts line for kids, designed chiefly by a Brooklyn mom, seldom disappoints when it comes original prints and top quality picks. These whale-festooned board shorts for boys are no exception--plus, they're crafted from quick-drying nylon and finished with a comfortable, breathable mesh lining. $55, jcrew.com -
Mini Boden Swim Shorts
These classic trunks in a not-so-classic print (called Sprout) are sure to please your doggie-loving little dude. A mesh lining and handy drawstring waist make them super-comfy. $30, bodenusa.com -
Vineyard Vines Boys Bird Regatta Chappy Trunks
Nothing says summer quite like a preppy print and visions of sail boats! We love these sea-worthy trunks from, Vineyard Vines, complete with an elastic waistband with drawstring, a slash pockets at front, one back pocket with velcro, and travel pouch included in the back pocket. $55, vineyardvines.com -
Vilebrequin Seahorses Swimwear Moorea
The coolest marine animal out there? The mighty seahorse, of course! These trunks, inspired by a classic swim style from the 1970s, are perfect for the budding marine biologist (or style star) in your household! $120-140, us.vilebrequin.com -
Wes & Willy Boys' Alligator Motif Rash Guard
Available locally at Bloomingdale's, this 'gator-adorned rash guard couldn't be cooler for your little surfer dude. Add matching board shorts (sold separately) and you're ready to hit the beach! $30, bloomingdales.com -
Hatley Khaki Anchors Boys' Swim Trunks
It's anchors away with these nautical swim shorts from Hatley! These comfy shorts feature super-deep pockets (for stashing beach treasures, of course) and a comfy mesh lining, in addition to a very cute preppy anchor print! $42, hatley.com -
Lacoste Boys' Checked Swim Trunks
It's safe to say that plaid never goes out of style--and these cheerfully tartan'd trunks are proof positive! Made from lightweight checked taffeta, these classically cool Lacoste shorts are sure to make a statement on the sand this summer! $65, lacoste.com -
Stella McCartney Kids Taylor Sea Print Swim All-In-One
Head under da sea, where the seaweed is always greener, in this reef-print onesie swimsuit by Stella McCartney! Perfect for beach babies--both boys and girls--who love the fishies and who need some super-strong SPF 50 sun protection (like this suit's fabric offers). $100, stellamccartney.com