• Denim Diaries

    My name is Heather and I have a confession. I wear mom jeans. I’m not quite channeling Tina Fey in that “Saturday Night Live” sketch. And my denim isn’t as scary as those Pajama Jeans advertised on TV. Yet, in my jeans, I’m sloppy, dowdy, and frowzy…

    By Heather Chaet

    My name is Heather and I have a confession.

    I wear mom jeans.

    I’m not quite channeling Tina Fey in that “Saturday Night Live” sketch. And my denim isn’t as scary as those Pajama Jeans advertised on TV. Yet, in my jeans, I’m sloppy, dowdy, and frowzy… Yes, rejected Smurf names could describe how I look. I know I have a problem, but I have no clue how to fix it. Paralyzed by so many choices when shopping, I get stuck. Stuck while wearing mom jeans. Not good, people. Not. Good. At. All.

    Enter Beckie Klein and Martina Gordon, a.k.a. my Fairy Godmodels. When I met New York Family’s resident style mavens for drinks, it ohsoquickly turned into a jean-tervention. “Jeans are part of your closet’s foundation, just like the little black dress or the white shirt,” they told me. “Once you have the right foundation, everything else falls into place.”

    My days of wearing mom jeans had to stop. With Beckie and Martina as my guides, I now have that elusive perfect pair of jeans (actually three of them). Sure, it took nine stores and five hours, but you can do it too—by following Beckie and Martina’s five laws for finding the best pair of jeans for your bod.

    Law #1: Meet Slim, everyone’s BFF.
    “The only jean you really need is a slim, fitted jean in the dark wash,” Martina says. Also called skinny or straight, “all of our clients—sizes 0 to 14—rock in this style of jeans. It follows the simple rule that if it fits and is body-hugging, it’s more flattering than when you try to hide your figure,” Beckie adds. Other must-haves: a white pair and a grey pair or a pair in a dark, but more casual wash.

    Law #2: It’s going to take time.
    “Think of jeans shopping as a mission,” Beckie reminds me. “Go to stores where you can try many different brands at one time,” Martina says. And forget the number on the tag – try on your regular size, as well as a size up and a size down. The process may be frustrating, but it is one worth doing. “You are investing this time to save time later – after you find the perfect jeans, your daily dressing will be so much easier,” Martina adds.

    Law #3: Price doesn’t matter.
    Beckie and Martina swear by a pair of jeans that costs $40. So, why should I buy one that costs $189? “You don’t need to – if you find the perfect jean for $59, buy a couple of pairs and call it a day,” Beckie says. If you find a pair that screams “I will change your life!” and costs a bit more than you usually spend, Martina says to think about how many times you will wear them. If you live in jeans like I do, the “cost per wear” is pennies, even for a $150 pair.

    Law #4: Don’t get swayed by trends.
    “You don’t mess around with your foundation,” Beckie says. Skip the super-light washes or the hippie bell-bottoms you see in magazines. “They may be in style, but they probably aren’t your style,” she adds. Pick another trend to freshen your look for the season. “Keep your jeans dark and fitted and have fun with your shoes or accessories,” Martina suggests.

    Law #5: Trust your gut.
    How do you know when it’s the ideal pair? Beckie offers this advice: “If you don’t feel beyond fantastic in the dressing room, they aren’t the right jeans.” Martina says, “Do squats. It loosens them up and you get a better idea of how they will be. Live with them for a few minutes.”

    We’ll have more shopping hints and tricks from Beckie and Martina all month long in our Shopping section. And for more from the fashion experts, visit beckiemartina.com


    BECKIE AND MARTINA’S BEST BUYS AT EVERY PRICE

    Beckie and Martina have given us the five laws to follow on how to find that perfect pair of jeans. “With Jeans, price is not the leading factor in quality. What looks best has to do with what works on your body,”

    iStock_000013882824Small.jpg

    Martina says. “We have jeans we have fallen in love with for $40, and we have jeans that we have had forever that were 200,” Beckie adds. Here’s the scoop on a few of their favorites, for every budget, in stores now.

    Best Buys Under $75

    The Fairy Godmodels say Levi’s, Gap 1969, and Uniqlo are the stores to hit for a great pair of jeans at a great price. “Zara is another place that has great jeans for not a lot of money,” Martina says.

    Gap 1969 Legging Jean ($69.95): This legging jean from Gap’s 1969 line comes in some fantastic washes and colors (dark blue, grey, and moss green). “It’s great with an oversized sweater that covers the tush area and boots in the fall,”  Martina suggests.

    Uniqlo Skinny Fit ($39.90): For under $40, this dark blue jean is a must for every closet. “We have put this jean on almost all of our clients,” Beckie raves.

    Best Buys Over $100

    If you can spend a bit more, “head straight to AG,” Martina says. “The denim there is unbelievable. They feel like Frette linen on your body.”  Another brand they love is J Brand. “You can find it at Scoop or Barney’s or Bloomingdale’s—any department store.” Also among their denim loves are jeans from Rag & Bone and All Saints.

    AG Jeans “The Zip” ($178): This pair comes in white, grey, and dark blue. “I have this jean and have been living in it all summer,” Martina confesses. AG Jeans “The Farrah” in the 3 Years Wash ($210): “The high-waisted dark jean with flare leg is everywhere this fall. It’s not going to replace the clean line and versatility of the classic, dark, fitted jean, but with a high heel, it can be a very chic, slimming look to wear on occasion,” Beckie says.

    J Brand 811 Mid-Rise Skinny in Bright Red ($176): Say you have a flawless pair in a dark wash and a cool white pair. Feel like going for a color? Check out this red one from J Brand. “It’s a blue-red—so rich, we love it,” Beckie says.

  • Calendar

    New York Caribbean Carnival At The Brooklyn Museum

    From Thursday, August 28th to Monday, September 1st, come to Brooklyn to experience all things Caribbean at the New York... [more]

    The Great Dig At The Children’s Museum of Manhattan

    Paleontologists get to have one of the coolest jobs ever: digging up dinosaur bones that are hundreds of thousands of... [more]

    River Rangers Activities At Hudson River Park

    If your child loves learning and the great outdoors, join the River Rangers at Pier 46 in Hudson River Park on... [more]

    NYC Unifest At Various Locations

    Join hundreds of unicyclists for three days of one-wheeled madness! Enjoy fun activities like a 13-mile unicycle ride across Brooklyn,... [more]

    Pajama Party: Seussville Celebration At NY Kids Club

    Drop your child off at the Tribeca NY Kids Club for an evening in Seussville. Little ones will run relay... [more]

    Back To School Jam At The Brooklyn Children’s Museum

    Whether you're a seasoned student or starting school for the first time, join the Brooklyn Children's Museum in celebrating the... [more]

    US Open Viewing Picnic At Brooklyn Bridge Park

    You don't have to be in sitting in Arthur Ashe to score a great seat for this year's US Open! Head... [more]

    Natural Histories at American Museum of Natural History

    Now through October 2014, visitors to the American Museum of Natural History can learn how scientific illustration played a key... [more]

    IMAX: Great White Shark at American Museum of Natural History

    Narrated by Bill Nighy, Great White Shark, the latest IMAX documentary film at the American Museum of Natural History, gets... [more]

    US Open Viewing Picnic At Brooklyn Bridge Park

    You don't have to be in sitting in Arthur Ashe to score a great seat for this year's US Open! Head... [more]

    Natural Histories at American Museum of Natural History

    Now through October 2014, visitors to the American Museum of Natural History can learn how scientific illustration played a key... [more]

    IMAX: Great White Shark at American Museum of Natural History

    Narrated by Bill Nighy, Great White Shark, the latest IMAX documentary film at the American Museum of Natural History, gets... [more]

    US Open Viewing Picnic At Brooklyn Bridge Park

    You don't have to be in sitting in Arthur Ashe to score a great seat for this year's US Open! Head... [more]

    Natural Histories at American Museum of Natural History

    Now through October 2014, visitors to the American Museum of Natural History can learn how scientific illustration played a key... [more]

    IMAX: Great White Shark at American Museum of Natural History

    Narrated by Bill Nighy, Great White Shark, the latest IMAX documentary film at the American Museum of Natural History, gets... [more]

    US Open Viewing Picnic At Brooklyn Bridge Park

    You don't have to be in sitting in Arthur Ashe to score a great seat for this year's US Open! Head... [more]

    Natural Histories at American Museum of Natural History

    Now through October 2014, visitors to the American Museum of Natural History can learn how scientific illustration played a key... [more]

    IMAX: Great White Shark at American Museum of Natural History

    Narrated by Bill Nighy, Great White Shark, the latest IMAX documentary film at the American Museum of Natural History, gets... [more]

    US Open Viewing Picnic At Brooklyn Bridge Park

    You don't have to be in sitting in Arthur Ashe to score a great seat for this year's US Open! Head... [more]

    Natural Histories at American Museum of Natural History

    Now through October 2014, visitors to the American Museum of Natural History can learn how scientific illustration played a key... [more]

    IMAX: Great White Shark at American Museum of Natural History

    Narrated by Bill Nighy, Great White Shark, the latest IMAX documentary film at the American Museum of Natural History, gets... [more]

  • Sign up here for the

    New York Family

    newsletters

    Given email address is already subscribed, thank you!
    Oops. Something went wrong. Please try again later.
    Please provide a valid email address.
    Thank you, your sign-up request was successful! Please check your e-mail inbox.
    Please complete the CAPTCHA.
    Please fill in the required fields.
  • Latest Issue
  • New York Family Guides